DuPont Nutrition & Health Launch Second ‘Do More with Dairy’ Customer Campaign


Paris, France, 12 July 2012 – DuPont Nutrition & Health launch the second in the series of ‘Do more with Dairy’ campaigns focused on dairy manufacturers in Europe and the Middle East by taking a fresh look at the cornerstones of the dairy industry, taste and texture.

“Consumer tastes and product textures are continually evolving, and dairy manufacturers are constantly on the lookout to introduce new, innovative and trend related products to take advantage of these new opportunities.  By utilising DuPont technological and industrial capabilities, our ‘Do more than Dairy’ campaign offers some novel solutions for these opportunities,” said Signe Orberg, EUROW industry marketing manager – Dairy.

The campaign consists of eight inspirational concepts highlighting innovative taste and texture possibilities within the fresh fermented, cheese and dessert markets, alongside new DuPont™ Danisco® range introductions.

The CHOOZIT™ MC series has been especially formulated to achieve the desired taste and texture in the fresh, cottage and continental cheese segments. The CHOOZIT™ MC range is a blend of selected strains allowing for fast and consistent acidification as part of a flexible manufacturing process with no compromise on diverse taste and texture requirements.

“The principle benefit of using CHOOZIT™ MC range is that it enables process flexibility so that it can be used in the manufacturing process of a number of cheeses. This also allows manufacturers to use the same culture despite a change in their process, for example the length (long and short) and the temperature (low and high),” said Annie Mornet, global business director.

CHOOZIT™ ST 230 Series
The CHOOZIT™ ST 230 series answers an industry need for a soft stabilised cheese with the right taste and texture throughout shelf-life. It forms part of the newest generation of direct starter cultures combining both performance and cheese quality.

“The CHOOZIT™ ST 230 series also ensures iso-functional performance and controlled acidification whilst providing bacteriophage control to help manufacturers improve the shelf-life and functionality of their cheese,” said Mornet.

YO-MIX™ 900 Series
The YO-MIX™ 900 series has been developed for dairy manufacturers looking for a spoonable yogurt-style fermented product with a novel flavour profile.  It provides a short and smooth texture with an attractive and stable flavour cocktail combining notes from both yogurt and sour cream.

“The YO-MIX™ 900 series gives a smooth and short texture with a unique flavour profile.  From our high level of expertise in cultures and our large strains collection, we were able to develop these unique formulations giving a different taste and a balanced texture -- applicable in set and stirred yogurt-styles, providing you a competitive edge,” said Sonia Huppert, global business director.



DuPont™ Danisco® is the brand for a range of products that help provide enhanced bioprotection, an improved nutritional profile, and better taste and texture with greater cost efficiency and lower environmental impact, meeting the needs of manufacturers of food and beverages, dietary supplements and pet food.  Through the work of the global network of food scientists and technologists in DuPont, the Danisco® range is supported by a uniquely broad spectrum of know-how across applications and processing. Read more at

DuPont Nutrition & Health addresses the world’s challenges in food by offering a wide range of sustainable, bio-based ingredients and advanced microbial diagnostic solutions to provide safer, healthier and more nutritious food.  Through close collaboration with customers, DuPont combines knowledge and experience with a passion for innovation to deliver unparalleled customer value to the marketplace.

DuPont (NYSE: DD) has been bringing world-class science and engineering to the global marketplace in the form of innovative products, materials, and services since 1802.  The company believes that by collaborating with customers, governments, NGOs, and thought leaders we can help find solutions to such global challenges as providing enough healthy food for people everywhere, decreasing dependence on fossil fuels, and protecting life and the environment.  For additional information about DuPont and its commitment to inclusive innovation, please visit

The DuPont Oval Logo, DuPont™, The miracles of science™, Danisco®, CHOOZIT™ and YO-MIX™ are registered trademarks or trademarks of DuPont or its affiliates.

The DuPont Oval Logo, DuPont™, The miracles of science™, Danisco®, CHOOZIT™ and YO-MIX™ are registered trademarks or trademarks of DuPont or its affiliates.