Water-Optimized World


Nature doesn't waste water

Not even a drop. People on the other hand... could learn a thing or two. We know that water is precious, yet just 10 years ago, the UN recognized access to clean, affordable water as a basic human right. From food security to gender equality, clean energy, and health, water intersects with every one of the UN’s 17 Sustainable Development Goals. 

It's estimated that in less than 5 years, 1.8 billion people will be living with water scarcity and two-thirds of the global population will be living in water-stressed regions. But it doesn't have to be this way.  Around the world, there are existing technologies and water management approaches to shift our trajectory from water scarcity to security.  But in order to do so, we have to change the way we think about water.

This optimized world is possible.

Our perspectives

In the Face of Water Scarcity, Creating a Water-Optimized World 

In as soon as 30 years, less time than it takes for an oak tree to grow its first acorn, over two-thirds of humanity will live in an urban setting.

This presents new opportunity for community, togetherness, society. It will also place unprecedented strain on our natural resources — perhaps water most of all.

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Developing solutions

Reimagining Urban Water Systems

The inaugural City Water Optimization Index, sponsored by DuPont, measures how well cities around the world are safeguarding the reliability, accessibility, and sustainability of water resources. The Index can serve as a measurement tool for city leaders, policymakers, and regulators to make resource, investment and policy decisions toward increased access to safe, affordable, and reliable water.

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